This 4/20, Cannabis Goes to TV!

We’re taking cannabis and plant-based wellness out of the scroll and into real programming. The dzTV State Series lifts industry voices while giving viewers easy access to information, education, entertainment, and discovery.

February is onboarding. Reserve your placement and submit your commercial + brand details.
March launches to press and media. Early visibility and industry momentum.
April expands to full audience distribution with a 4/20 spotlight.

Apple TV Roku Amazon Fire TV Android TV / Google TV LG iOS Android Web YouTube Spotify Apple Podcasts iHeart

Reserve Founding 100 Explore Packages

Reserve - we send specs - you submit commercial + content - we format + schedule - you go live.

21+ only. No medical claims. All content must meet platform guidelines and compliance requirements.

It feels mainstream, because it is Apple TV and Roku are living-room environments. Your brand shows up in premium context, not buried in feeds.

Professional promotion Mainstream + industry outreach, paid + organic distribution, partner amplification, livestream moments at events, and PR support.

Meet the viewer where they are Discovery by state or category while watching, listening, and browsing. Built for reach and repeat exposure.

Where Brands Show Up

Your commercial is designed for repeat discovery, not a one-and-done post.

Your commercial is seen in 3 places:

State Commercial Showcase - scheduled blocks like “Meet the Brands from NY”
Inside the 4/20 special programming - where attention peaks
24/7 Video On Demand - discoverable anytime by state or category

February: onboarding and scheduling • March: press and media launch • April: full audience + 4/20 spotlight

What you provide

30-60 second commercial (MP4 preferred)
Logo (transparent PNG ideal)
Brand name, website, short description
Keywords, state, category
Optional supporting content (extra videos, tours, demos)

What dzTV handles

Formatting + platform readiness checks
Metadata build + listing setup
Scheduling inside State Showcase + 4/20 programming
VOD placement for ongoing discovery
Launch marketing materials for Founding 100

Availability can vary by platform and region. Programming schedules may differ by distribution partner.

Packages

Start with a Founding 100 commercial, or build a branded channel for deeper discovery.

$1,000

Reserve

Founding 100 Commercial Placement

A 30-60 second spot inside State Series commercial programming, plus discovery surfaces.

February onboarding. March press/media launch. April full audience + 4/20 spotlight.

30-60 second commercial
State Commercial Showcase + scheduled “Meet the Brands” blocks
Featured inside 4/20 special programming
24/7 Video On Demand from launch (state/category discovery)
Launch marketing materials included for Founding 100 participants

Reserve - we send specs - you submit commercial + content - we format + schedule - you go live.

21+ only. No medical claims. All content must meet platform guidelines and compliance requirements.

$2,500-$7,500

Explore

Branded Channels

For brands ready to show more than a commercial - demos, tours, education, behind the scenes, and storytelling in one destination. Includes 1 featured commercial used for State Series programming + VOD.

See Branded Channel tiers ▾

Starter Up to 3 videos (each under 5 minutes). Includes 1 featured commercial.

$2,500

Growth More videos and or longer runtime for deeper discovery. Includes 1 featured commercial.

$5,000

Premium Most robust channel presence under $7,500. Includes 1 featured commercial.

$7,500

Want to keep this page open while you look? Open packages in a new tab ↗

21+ only. No medical claims. All content must meet platform guidelines and compliance requirements.

Join the Founding 100

Reserve in February, launch to press and media in March, then hit full audience distribution in April with the 4/20 spotlight.

Reserve Explore Branded Channels

Founding 100 participants receive launch marketing materials. Platform availability can vary by region.